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iCiNG is an online magazine run by Miss Gala Darling. Fresh batches are whipped up multiple times a day in the iCiNG Bowl, teetering high above the city of Melbourne, Australia.
Vital stats:
iCiNG receives over 100,000 visitors a week.
American readers account for 63% of the traffic, followed by Australians at 11%.
iCiNG’s reach is truly global — the audience includes people from Japan, Poland, Portugal, New Zealand, India & Brazil.
The average reader is a woman aged 18-30, living in a major metropolitan city, with a college education.
iCiNG is a vibrant & lively community, & the main page is updated every day with fresh new content.
Our mailing list, Cupcake, hits the inboxes of over a thousand people every Thursday.
Why is iCiNG different?
iCiNG champions knowledge of self as well as development of personal aesthetic;
iCiNG is a community, not a diktat — with a large, devoted & vocal audience, readers are sure to be presented with a bevy of opinions rather than a monologue;
iCiNG seeks to inform people on the basic elements of style which are rarely taught & especially not online;
iCiNG is devoted to the positive presentation of information — it exists to lift people up, rather than tear them down;
iCiNG provides inspiration to everyone, not just people with a wardrobe full of high-end designer pieces;
iCiNG appeals to all sorts of people through its invigorating style;
iCiNG is a movement & a way of life!
Praise for iCiNG:
“I love reading it every day – your writing style is engaging & witty & you’re never derogatory. Sometimes I feel alienated by fashion sites/magazines because they can be quite judgemental, but yours isn’t like that. I’m so glad that you’re encouraging readers to be themselves & express themselves through their clothing, rather than telling us exactly how to follow X trend to the letter! Thanks very much for entertaining me… & making me feel great about fashion in general!” — A.
“The Manolo is especially happy to see the Gala here, as she is one of the blogs the Manolo reads every day! It is very entertaining and the Manolo highly recommends it to all his internet friends” — The Manolo.
“I love people who have a very distinct voice, and Gala Darling’s a Melbourne chick who certainly does. A tattooed Miss Manners with pink hair, she writes an astounding output of fashion and lifestyle advice.” — The Bargain Queen.
“iCiNG is my drug of choice!” — T.
“You have made me belly laugh with some of your advice and some of it is better than anything – you should be on Oprah – you out-do Trinny and Susannah.” — R.
“First of all honey, I have to say, I’m not at all accustomed to doing this sort of thing. Never in my life have I been so inspired by someone’s work as to actually go about finding a means to thank them for it… I had to write you and tell you what a significant improvement you’ve had on my life in just a few days. I followed a link… and was immediately enraptured. ... Thank you so much for doing what you do the way you do it. Thank you for inspiring me to change my life and for the first time making me believe that I’m really the only one who can. Thank you for being unique and true to yourself and encouraging the world to do the same.” — M.
I run most of my advertising through Blogads. However, I am fully aware of the benefits of a tailored advertising campaign, which is why I encourage you to email me before placing an ad! I’d be thrilled to talk with you about your company, what you’re trying to achieve & how we can work together to make it happen!
It’s important to me that the advertising on iCiNG is appropriate & useful to my readers — that way, you get the best results & my readers receive something of value. I work with all my advertisers to make sure that the campaign is delivering optimal results, to brainstorm new ideas & plan into the future.
Please contact me for rates & more information!
Note: I do not participate in “pay for post”, regardless of whether that pay takes the form of cash or products. You are welcome to send me your product for my personal appraisal, but this does not guarantee you a mention on iCiNG. I only mention products that I think are fantastic & that I would be happy to spend my money on. I will not sacrifice my integrity for a cash bonus. Thanks for understanding.