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Press

iCiNG is an online magazine run solely by Miss Gala Darling. A fresh batch is whipped up every day in the iCiNG Bowl, teetering high above the city of Melbourne.

Kicking off in December 2006, iCiNG has shot up the Technorati rankings. iCiNG is now one of the top 10,000 blogs on the internet, with enormous readership & rabid fans!

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Gala is available to members of the media for commentary, interviews & feature articles. Please direct all correspondence to gala@galadarling.com. She can also be contacted by telephone on either +61 40 4525 660 or +61 3 9029 9543.

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iCiNG presents fresh opinions & views on fashion, style, aesthetics & how to live a better life. There are a lot of online magazines & websites centered around fashion & style for women, but iCiNG is different. Why?

<3 iCiNG champions knowledge of self & development of personal aesthetic

<3 iCiNG is a community, not a diktat — with a large, devoted & vocal audience, readers are sure to be presented with a bevy of opinions rather than a monologue

<3 iCiNG seeks to inform people on the basic elements of style which are rarely taught & especially not online

<3 iCiNG is devoted to the positive presentation of information — so many websites exist solely to belittle people for their choices, & iCiNG chooses not to contribute to this sniping contest

<3 iCiNG provides inspiration to everyone, not just people with a wardrobe full of high-end designer pieces

<3 iCiNG appeals to all sorts of people through its invigorating style — comments like “I’ve never read so much on fashion in my life!” abound!

<3 iCiNG is a movement & a way of life: International Dress-Up Day (i.D.U.D.) is well on its way towards becoming a regular feature of people’s lives, & that’s just the beginning…

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Praise for iCiNG:

<3 “The Manolo is especially happy to see the Gala here, as she is one of the blogs the Manolo reads every day! It is very entertaining and the Manolo highly recommends it to all his internet friends.” — The Manolo.

<3 “I love people who have a very distinct voice, and Gala Darling’s a Melbourne chick who certainly does. A tattooed Miss Manners with pink hair, she writes an astounding output of fashion and lifestyle advice.” — The Bargain Queen.

<3 “iCiNG is my drug of choice!” — Tasj.

<3 “You have made me belly laugh with some of your advice and some of it is better than anything – you should be on Oprah – you out-do Trinny and Susannah.” — R.

<3 “You are a wonder. I heart you, and your internet presence, a great deal. I love the iCING project.” — A.

<3 “Your style is just amazing. Love it. Gwen Stefani used to be my style icon but you &^%$ all over her. She looks like boring old Paris Hilton compared to you.” — C.

<3 “I just read your latest on galadarling.com and I LOVE your advice. I love it so much I’m resorting to all caps!” — M.

<3 “I love reading it every day – your writing style is engaging & witty & you’re never derogatory. Sometimes I feel alienated by fashion sites/magazines because they can be quite judgemental, but yours isn’t like that. I’m so glad that you’re encouraging readers to be themselves & express themselves through their clothing, rather than telling us exactly how to follow X trend to the letter! Thanks very much for entertaining me at work & making me feel great about fashion in general!” — A.

<3 “I LOVE what you are doing! You are going to be huge, I can feel it! I was thinking you could make a TV series…” — A.