Evolving Influence

22 February 2010, 08:01

Thanks to Jazzi for the photo!

Last Monday afternoon, I made my way to the Helen Mills ~~Theatre~~ Theater for the Independent Fashion Bloggers’ Evolving Influence conference. I’d been asked to speak on a panel called The Business Of Blogging, & I was super-psyched.

I was even more excited when I saw this amazing poster outside! I now have a smaller version of it on a wall in my office!

The conference was fantastic. Huge kudos to everyone involved in organising it. Jennine, Jordana, Yuli, Wendy & Julia did an incredible job. On behalf of everyone who attended, I’d like to say an ENORMOUS thank you for investing so much time & energy! It totally paid off.

I was also extremely blessed to be approached by ModCloth who asked if they could dress me for the panel! How can a girl say no to that?! Unfortunately I didn’t get a chance to plug them while I was there, but now you know! Plug plug plug!

I wore…

Tarina Tarantino heart necklace (repping RADICAL SELF LOVE hard!)
Shine After Shine dress from ModCloth (new favourite, mos’ def’)
Black cashmere cardigan from Urban Outfitters
Faux fur vintage coat
Black back-seamed stockings (which ripped, as you can see! First time I wore them! WORST!)
Black knee socks with white bows on the back (Leg Avenue)
Skull ring, crystal rabbit ring, crystal two-finger ring
BCBG Mendel booties

Speaking with me on the subject of The Business Of Blogging were Lauren Dimet Waters, Dina Fierro, Aubree Nichols & Nana Ekua Brew-Hammond, & it was moderated by Yuli (I love her, the woman is a machine, she can get ANYTHING done). The auditorium holds 200 people & it was totally packed.

People say, “Do what you love.” Do you love blogging so much that you’re ready to go from hobby to career? In this panel — brought to you by Style Coalition — you’ll get expert advice on the business of blogging from those who’ve made careers in the blogosphere, as well as those who work with bloggers on a daily basis.

We were talking mostly about how to make $$$ from blogging, everyone’s favourite topic! We also discussed working with PR companies, editorial policies & what makes a blog attractive to advertisers. The people in the audience seemed to really enjoy it & hopefully we provided everyone with a lot of useful information!

The panel lasted an hour but I had so much more to say! Damn, gimme that MIC! The panel was live on Ustream & also filmed by Bobbin Talk! See below! (Smooch!)

I stayed for an hour & a half afterward, talking to people, giving hugs & advice, shaking hands & taking photographs. It was the best feeling! I love all my readers so much & it’s so much FUN to meet the people who are usually on the other side of the screen! Every time I do this, I am completely delighted by how rad everyone is. Seriously wonderful.

Thanks to everyone who came out for the event — it meant a lot to all of us!

Oh, bonus! We got written up in Teen Vogue!